About Us

Phoenix Brown and Judy Choi photo by Francis George for
first book "The cloud that fell

The Team

Meet the creative team of writers, photographer, and book designer.  

Judy Choi - Chinese American writer and poet 

Francis George - award winning French photographer

Phoenix Brown - Chinese American poet and songwriter

Mami Awamura - Japanese Brazilian book designer 

talented writer Judy Choi by Francis George photographer in Las Vegas cofounded

Judy Choi

Judy Choi is a Chinese American author who draws inspiration for her writing from her life experiences.  Growing up, she struggled to follow Chinese cultural norms while trying to fit into American society, and discovered she did not fit into either.  At the age of 19, she rebelled against both and became a Club Kid, a counterculture movement defined by nightlife and outrageousness, both in behavior and fashion.  After seven years of professionally partying, she returned to school, where she graduated cum laude from the University of Colorado with a degree in English and Psychology and a Masters from Harvard in Psychology.  

She currently works full time in the corporate sector and devotes her free time to writing and making beautiful books.

photo of French photographer Francis George at work for Saint Laurent Paris in Chicago

Francis George

French native, Francis George, believes that photography is in a perpetual state of change.  With over 30 years of experience and the combinations of traditional and modern techniques, Mr. George's masterful command of light, film, and digital media has produced countless award-winning images through the National Advertising Federation and the AIGA.  His photos have been published in many magazines and now his focus is producing art books.  

nature morte photograph by Francis George done in Las Vegas in 2018, future book for

The mission

Our mission is to create exquisite, limited edition art and literature books that address a vast array of topics, from the unconventional to the provocative, cultural identity, club counterculture, love, eroticism, fashion, and the imaginary.

Judy Choi by photographer Francis George taken in Los Angeles in 2018 in a book store.

What makes our books unique

We approach books as art pieces. All text and photography, as well as the book design, has an intention and represents each artist's interpretation of the words or subject matters.  Our books are hand sewn using traditional Chinese book binding techniques which creates a unique, beautiful aesthetic but also symbolizes how the writers are bound to two very distinct, and often polarizing cultures, that have resulted in a struggle to find their individual voices amongst the Chinese value of collective identity.   

Detail of the Cloud that fell from the sky by Tigrefou editions, texts by Judy Choi / Francis George
Cover and detail of the Chinese binding produced by Tigrefou Editions. Photo by Francis George

This 152-page, 9-3/4"x 12" book features 85 original images and 55 poems and is hand bound using traditional Asian stitch binding. Since each book is hand bound, there will be aspects unique to each book.

Contact Us

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